Introducing the Speedy 40 VIA: Louis Vuitton’s Digital Collectible Turned Vogue Assertion
July 20, 2023Louis Vuitton brings its iconic Speedy bag to the style scene and it’s now accessible as an NFT for the Louis Vuitton Treasure Trunk NFT holders.
TL;DR
- Louis Vuitton collaborates with Pharrell to create a brand new NFT model of the enduring Speedy bag, accessible completely for Treasure Trunk NFT holders.
- The VIA Treasure Trunk is an NFT assortment providing unique entry to Louis Vuitton’s web3 neighborhood, offering entry to unique product releases, occasions, and launches.
- The bodily model of the Speedy bag will likely be launched in January 2024, whereas the NFT model is accessible to Treasure Trunk holders.
Louis Vuitton x Pharrell: What’s The New NFT Collab About?
The luxurious vogue model Louis Vuitton revealed its Speedy 40 VIA this week. The corporate has collaborated with Pharrell, their Males’s Artistic Director, to revamp the enduring Nineteen Thirties bag as an NFT. This collectible will likely be accessible for Treasure Trunk NFT holders solely.
In truth, Pharrell was the primary to point out off the bodily model of the bag throughout LV’s runway present for the 2024 Paris Vogue Week. Accordingly, the bodily baggage will launch in January 2024.
What Is the VIA Treasure Trunk assortment?
VIA Treasure Trunk is an NFT assortment that gives unique entry to LV’s web3 neighborhood. The digital belongings launched on June eighth for a whopping $42K per piece, and for purpose.
Based on LV, the phygital NFTs will likely be a gateway for unique product releases, occasions, and new launches. The model’s Speedy bag launch is the primary instance of this type.
Notably, many prime celebs like Dua Lipa, Rihanna, and Paris Hilton love this bag mannequin. Which means that Louis Vuitton followers’ curiosity of their VIA Treasure Trunk will enhance.
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